Becoming an Expert Talk Contributor |
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CEO Online welcomes the submission of articles from external Contributors for publication in its Expert Talk section.
CEO Online endorses the many benefits of individuals and business' writing and publishing articles, through;
- sharing your expertise with potential clients,
- being seen as a thought leader in your area of expertise, and
- increasing awareness of yourself and/or your business
- becoming eligible to reach your desired status through our Contributing Author Recognition Program
Below are the article submission requirements and guidelines, as specified by CEO Online:
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Article Submission Requirements
The CEO Online 'Letter of Engagement - External Content Contributors' provides CEO Online with the authority to publish external Contributor's articles on its web site.
CEO Online must receive a signed copy of the 'Letter of Enagement' prior to a Contributor submitting an article :
Letter of Engagement (.pdf)
Letter of Engagement (Word)
Articles must be submitted to our office via email: kristines@ceo.com.au.
We request that Contributors adhere to article topic, aim and format guidelines stated in the 'Letter of Engagement' and below.
Where an article meets CEO Online's requirements, allow approximately one month for publication. Upon publication, Contributors will be advised by email.
Tip: Keep your name in front of our CEO audience by regularly submitting articles, rather than a single article submission.
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Article Topic
CEO Online has identified over 55 topic categories of interest to our members. We invite Contributors to utilise the 'Potential Topics List' to seed ideas for articles:
Potential Topics List
Tip: Articles submitted on the topics listed within the 'Potential Topics List' will be given greater preference.
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Article Format
CEO Online has established a preferred format in relation to Expert Talk articles.
We request that Contributors review the 'Expert Talk Article Template':
Expert Talk Article Template
Tip: Articles submitted which adhere to the preferred format will be given a greater precedence.
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Article Style and Structure
Writing for a web site is very different to writing for print publications. Simply put, visitors to a web site scan the content rather than read off the screen in detail.
CEO Online has compiled a list of tips, to assist Contributors in writing in an effective manner for the web:
Simple & Effective Writing for the Web
For further assistance, there are many articles published on the web site regarding writing with clarity, purpose, persuasion and influence. (Enter the keyword "writing" in the search facility.)
CEO Online publish articles that are of a practical nature, provide a solution or issue resolution, in a step-by-step format, and that conform to high professional writing standards.
Tip: Narrative or opinionated articles are not desireable.
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Web Site Linking
CEO Online will include a hyperlink to the Contributor's web site in the author acknowledgement, where the Contributor enters into a reciprocal linking arrangement.
The CEO Online 'Linking Policy' prescribes the text to be published on your web site (and includes a copy of the CEO Online logo):
Linking Policy
Tip: A text version of the 'Linking Policy' and a copy of our logo is available on request, for ease of loading to your site.
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Contributing Author Recognition Program
Particpation in the Contributing Author Recognition Program can:
- Enhance your reputation as a thought leader in your area of expertise
- Give you / your organisation increased credibility in the eyes of your existing and potential clients
- Provide you with new ways to add value to your clients, offering them a free Premium Membership (conditions apply)
- Increase your profile on the CEO Online website as a featured author on the Expert Talk section home page
- Allow you to connect to CEO Online's social media audience through LinkedIn, Facebook and Twitter
- Provide a reason for you to contact existing and potential clients, advising them of your new status
Find out more
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Contact us to become an Expert Talk Contributor now |
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Kristine Szitovszky
CEO Online Pty Limited
Phone: +61 3 9571 6902
Email: kristines@ceo.com.au
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