Technology Case Studies

Articles and tools for success that help you understand the growing integration of information technology and ecommerce in your working environment, including creating a successful web site, handling unwanted emails or the implementation of new technology in the workplace. Successfully managed, information technology can support the growth of the business.

Two entrepreneurs slipped up when they initially confused their need with what the market actually wanted. A good complaints log and a willingness to innovate have paid great dividends.

A pioneer of e-commerce was surprised when he compared sales between his online-only operation in Canada with his web-and-salespeople one in Australia.

A young Treasury economist eventually found a way to create “a perfect market” with his fledgling online business. The hard part was learning about business.

Philip Dean and Peter Ovenden knew there was an affluent market for internet cafes, but getting seed capital was a problem.